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Building the Puzzle of Success: Aston Martin and Honda Unite



Aston Martin F1 Honda
Crédit: F1 Concept by nancorocks

Aston Martin has long dismissed the idea that being a customer team hinders their prospects in Formula 1. However, they now recognize the advantages of transitioning to works status and partnering with Honda. With equal power unit regulations, being a customer team comes with certain restrictions. The newly formed alliance with Honda allows Aston Martin to collaborate closely, aiming for packaging compromises that optimize performance. Success in Formula 1 requires every element aligned, and the Honda partnership completes the puzzle for Aston Martin’s ambitious goals.

Until today, Aston Martin consistently denied the notion that its status as a customer team would limit its prospects in Formula 1. However, as is the case with any team transitioning to works status, Aston Martin now acknowledges that partnering with Honda not only provides a significant advantage but also represents the missing piece required to achieve its lofty ambitions.

In Formula 1, the regulations stipulate equal power unit packages for all teams, which means that customer teams are not necessarily burdened with outdated specifications or intentionally held back (although there have been instances of this occurring in the past). Rather, being a customer team places certain restrictions on a team that some of its competitors do not have to contend with.

This constraint not only applies to the configuration of the power unit package, but also to the timing of receiving information, which is dictated by the needs of another team rather than Aston Martin’s own organization.

With the newly formed alliance between Aston Martin and Honda starting from 2026 onwards, the technical team at Aston Martin, led by Dan Fallows, now has the opportunity to collaborate closely with the Japanese manufacturer. This collaboration aims to achieve the best possible compromises in terms of packaging. Given the highly restrictive regulations, even small advantages hold immense value, and any measures taken to ensure the optimal realization of the car concept will directly translate into improved performance.

According to Martin Whitmarsh, the group chief executive officer of Aston Martin Performance Technologies, the partnership with Honda places Aston Martin in a position to compete for championships. This is a crucial point to consider, given the harsh reality that when using a Mercedes customer engine, as Aston Martin’s current team has done since 2009, they will always be at a disadvantage compared to one team, even if they possess the best power unit.

Whitmarsh acknowledges that Mercedes has been an excellent partner and continues to be so, as they are committed to winning. However, there is an inherent mismatch between the objectives of Mercedes and Aston Martin, which is why the decision to enter into a partnership with Honda has been made.


In the realm of Formula 1, if your goal is to win, it means surpassing the formidable organization of Mercedes. However, achieving victory becomes exceedingly challenging if you are dependent on them for intellectual property, facilities, and components.

The team based in Silverstone, historically known for delivering remarkable results with limited resources, finds itself in a different position now. The objective is no longer just to make the most of limited resources, but to win. To achieve this, a comprehensive integration of facilities and approach is imperative.

The upcoming 2026 technical regulations will require a complete integration, encompassing not only the physical integration of components but also the operational integration necessary to deliver success on a significantly larger scale.

From my perspective, consistently winning championships becomes exceedingly difficult without a full works relationship. That is precisely why we have made the decision to partner with Honda and are thrilled to have such an exceptional partner on board.

One could argue that a cynic might dismiss these statements, as they resemble the position Martin Whitmarsh took a decade ago when he, as the team principal of McLaren, expressed optimism about their new Honda deal for 2015, proclaiming it would establish them as one of the leading teams. However, that prediction ultimately proved to be inaccurate, as the renewed McLaren-Honda partnership faced significant challenges and did not yield the desired outcomes.

Indeed, McLaren and Aston Martin are distinct organizations with different circumstances. McLaren, at that time, considered themselves a top team experiencing a temporary downturn and believed that a works deal would be the key to regaining their leading status. In contrast, Aston Martin is a rising force in Formula 1, and their works partnership with Honda is viewed as the last crucial element in a formula that has already been successfully devised. Aston Martin has strategically invested in the right areas, enabling their upward trajectory, rather than relying solely on a factory partnership as a magic bullet to address underlying issues.

The advantages of operating a closely integrated works operation in Formula 1 are evident. Teams like Mercedes, Ferrari, and Red Bull have long enjoyed the benefits of such partnerships, while Alpine is still working to maximize its potential in this regard. For Aston Martin, being part of the works teams group in 2026 is crucial, as it cannot afford to be excluded if it wishes to fulfill its ambitions. This goes beyond simply winning races; as Lawrence Stroll, the head of the consortium that owns the team, stated, the goal is to become “one of the greatest Formula 1 teams that will ever exist.”


To achieve the goal of becoming one of the greatest Formula 1 teams, Aston Martin recognizes that no opportunity can be overlooked or neglected. The progress made thus far would be at risk of compromise without the engine partnership that has been established. This highlights the significance of the engine partnership in ensuring that all aspects are optimized and nothing is left unattended in the pursuit of greatness.

Even if the advantage of being a works team may seem minimal, possibly just a tenth or two of a second, it is still crucial to capitalize on it. In reality, the advantage could potentially be even greater, particularly if the power unit itself offers comparable performance to the leading competitors. Every fraction of a second matters in Formula 1, and maximizing any advantage, no matter how small, is essential for achieving success on the track.

Indeed, success in Formula 1 relies on ensuring that all elements are optimally aligned. This involves maximizing the aerodynamic potential of the car, achieving the desired cooling characteristics, and striking the best possible balance between engine performance and car packaging. Each aspect plays a crucial role in creating a competitive and well-rounded package that can deliver the desired performance on the track. Paying meticulous attention to these factors is vital in the pursuit of success in Formula 1.

The decision to align with Honda marks another significant milestone in the impressive progress of the team since it was acquired by Lawrence Stroll’s consortium in August 2018. At that time, the team frequently achieved remarkable results by outperforming rivals with larger budgets and more stable financial resources. The new ownership brought stability and the resources needed to elevate the team to a higher level.

Additionally, during this period, the team adopted the temporary name ‘Racing Point’ for the latter half of 2018 and the subsequent two seasons. This immediate impact of the takeover was accompanied by the team’s expansion. Initially comprising approximately 400 individuals, the team’s headcount has now exceeded 700. The indications suggest that the growth has been well-managed, albeit facilitated by substantial investments and a willingness to recruit aggressively, even if it meant unsettling competitors. Such measures are a necessary part of the process, reminiscent of Red Bull’s approach during its early years in Formula 1.

The team has gradually reduced its reliance on external suppliers in a phased approach. A significant part of its expansion is the construction of a new factory, with the main building set to be fully operational by the end of this month. The new facility includes two additional buildings, one of which houses a state-of-the-art wind tunnel that will become operational next year. This “smart factory” is designed to closely monitor processes and efficiency, aligning with the cost cap era.

The team’s rebranding as Aston Martin has given it a more viable identity, increasing its appeal to potential partners. As a result, partnerships have been established at a rapid pace, ensuring the team’s financial and technical foundations are solid. The organization is actively pursuing every avenue to ensure it has all the necessary resources to compete with Red Bull.


On-track performance has been a mixed bag. The current year has been one of overachievement, while the previous two years were more challenging. In 2020, the team secured a victory, marking their first win in 17 years since their time as Jordan. However, their campaign was not without controversy, as they faced criticism for producing a car that closely resembled the 2019 Mercedes.

This period of ups and downs is to be expected on the journey from being an overachieving underdog to potentially becoming a dominant force, and it indicates that the team is on track to compete for championships. The specific points along the way are less significant than the ultimate objective. The key takeaway from this year is that the team is making tangible progress.

However, none of these developments guarantee that Aston Martin will achieve its goals. While Lawrence Stroll’s enthusiastic statements may come across as exaggerated, his level of investment and the strategic approach to expansion cannot be faulted. All the necessary boxes have been checked.

The remaining challenge lies in taking the final steps required to move from being a team that regularly finishes on the podium but is not yet a front-runner, to something more. This hinges on intangible factors such as leadership quality, efficient processes, a productive flow of ideas, and other difficult-to-define characteristics that contribute to a team’s success. To truly conquer Formula 1, Aston Martin must master each and every one of these elements.

Indeed, even if Aston Martin manages to address all the necessary elements and achieve success, the real challenge lies in sustaining that success year after year. The grand ambition of becoming one of Formula 1’s great teams requires consistent performance and continued improvement.

The Honda deal represents the final piece of the puzzle for Aston Martin. With this partnership in place, the team now has the opportunity to fully realize its potential and aim for sustained success in Formula 1.

The task at hand for Aston Martin is to demonstrate its ability to strategically arrange all the elements together, combining talent, resources, and innovation into a cohesive and successful team. Only through consistent performance and a long-term vision can Aston Martin hope to fulfill its grand ambition and establish itself among the elite teams in Formula 1.


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