THE NEW F1 CEO, STEFANO DOMENICALI, IS THE MAN ON THE MOVE
55 years old and a career in the largest and most prestigious companies since the moment he decided to leave the University.
Stefano Domenicali, President and CEO of Automobili Lamborghini is a man capable of leaving his mark thank to his indisputable talent. Let’s find out together in detail!
Stefano Domenicali was born in Imola on 11 May 1965. In the heart of the Land of Motors. And it couldn’t have been any other way, given his professional profile. Graduated in Economics and Business at the University of Bologna, he joined Ferrari in 1991.
And from then on, it’s personal growth, it’s history. A story that we know well, that leads man to do so much, so much, everything. To train, to move across the board within a company that is reductive to simply define as a company.
The House of the prancing horse is a story, it’s a symbol. It is an emblem recognized throughout the world (repeatedly consecrated as the most powerful brand on the globe) and as such requires unique, special, brilliant people.
Equipped with that intellect and that vision of the whole that distinguishes men like Domenicali. And at Maranello they know that. This is why Imola – who joined the Ferrari family immediately after his studies – was immediately entrusted with a delicate task: an administrative-financial role.
And in this capacity, the profile of the Emilia-Romagna region certainly does not fail to be noticed. His next assignment (Head of Business Planning), in 1993, is in fact within an area of absolute importance for the House of the Prancing Horse, from where it was born to be precise, namely the Scuderia Ferrari.
DOMENICALI AND FERRARI: A LOVE STORY THAT LASTED 23 YEARS
And among his first assignments within this one we find none other than the development of the Mugello Circuit (owned by Ferrari), and then in ’96 he took on the role of head of sponsorship for the Scuderia. This was until he was appointed Sports Director of the F1 Team in 1998.
His skills continue to be so important that from 2002 to 2007 (while in 2002 he was awarded the title of Officer of the Order of Merit of the Italian Republic) he held the role of Sports Director, taking care of the relationship between the team and the authorities of F1.
In November 2007 the role for which we all remember him was made official: from the following year he will in fact be the new Team Principal of the Scuderia Ferrari.
A role that covers until April 14, 2014, when ends a love story that lasted 23 years and that in the six years at the top of the Red in F1 had to reckon with too much undeserved misfortune, which did not want to know to do justice to the qualities of man and professional Stefano Domenicali is (as he pointed out during an interview with Tom Clarkson for F1 “in the period of Alonso and Massa the car unfortunately was not the best for many reasons. Despite that, we were about to win those titles. We did not succeed only because of bad luck“).
DOMENICALI AND LAMBORGHINI: THE BEGINNING OF AN UNSTOPPABLE SUCCESS
In 2014, he searches for and finds new fortune in Ingolstadt as Vice President New Business Initiatives of Audi AG, and then succeeds none other than Stephan Winkelmann, from March 15, 2016, in the role of President and CEO of Lamborghini. It’s not an easy task, because Domenicali has taken up a heavy legacy: the successful management of Winkelmann.
A task that would have frightened anyone, but certainly not someone like him. Raised sleeves and elbow oil. And what might have seemed impossible for anyone in Imola has become normal administration. Numbers speak for him. In fact, 2018 was a record year for ‘Lambo’: 51% growth and 5,750 units delivered.
Figures that clearly express the capabilities of the charismatic leader of ‘Lambo’ (defined – inside and outside the company – as ‘President Gentiluomo’) and made possible by the far-sighted strategic-corporate vision of the Head of the House of the Bull: Urus alone closed last year’s balance sheet with no less than 1,761 registered units. A truly remarkable result, considering that the Italian SUV has only been on the market since July 2018.
A constant growth, which seems unstoppable, to the point of leading Chairman Lamborghini to adopt a strategy that shows clear Ferrari chromosomes: a limit of 8,000 units of production to guarantee value and exclusivity to Italian cars.
EX-FERRARI BOSS LINKED WITH F1’S TOP JOB
Former Ferrari boss Stefano Domenicali is reportedly in line to replace Chase Carey at the helm of Formula 1.
Domenicali worked with Ferrari from 1991 to 2014 before joining Audi where he became Chief Executive Officer at Lamborghini. The 55-year-old also headed the FIA Single Seater Commission.
With Audi allegedly looking to offload Lamborghini, the RaceFans website has linked Domenicali with a move back into the F1 paddock as CEO of the sport.
Carey has long been expected to step back from the position with the likes of Toto Wolff and Christian Horner tipped as possible replacements for the American.
It’s suggested that Carey would maintain his role as Chairman.
The appointment of Domenicali would see ex-Ferrari team bosses in charge not only for Formula 1 but also the FIA.
Jean Todt oversaw the Scuderia from 1993 to 2007 before moving into the administration side of the sport in 2009.
Currently in his third term as FIA President, he has not yet made an indication as to whether he will seek re-election when his current term ends in December next year.
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